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Esma El Harti, Founder / Managing director LinkedIn

Esma is passionate about the unique way Cronos operates and her goal is to expand that same model with Crns Nordics.

As a passionate business development director at Cronos, Esma was involved in developing increased centralized sales. A position in which she has experienced the versatility of Cronos firsthand.

"When you are motivated and willing to push things forward, there's tons of trust and freedom to follow your ambitions and dreams. A powerful way of working that allows for exceptional outcomes, and Cronos made me realize what beauty entrepreneurship can bring."

Esma El Harti is passionate about the unique way Cronos operates and her goal is to expand that same model with Crns Nordics. With a strong platform of shared services like mobility, HR and sales and a strong network, Crns Nordics will allow entrepreneurs to focus on their core competencies and grow their businesses fully.

"What I see in Crns Nordics is a platform where others can reach their full potential and entrepreneurial minds reap the benefits of each other's knowledge and strengths, ensuring that they continue to grow together."

We believe that meaningful change starts with ambitious minds that dare to expect more.

We believe that meaningful change starts with ambitious minds that dare to expect more. That is why we’ve created an ecosystem that allows our partners and clients to do just that. We foster ambition in start-ups by supporting them with tailored services and expert guidance based on over three decades of industry experience.

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Mohamed Ashoor, Business Development Manager LinkedIn

For Moe, honesty, integrity, and fostering long-term relationships with clients are key.

Meet Mohamed ‘Moe’ Ashoor, Business Development Manager at Crns Nordics. Moe’s expertise in delivery management and strategic mindset made him stand out, prompting his decision to join Crns Nordics – a place for ambitious minds that always expect more. Together with his team, he’s introducing people in the North to the values Cronos Group highly cherishes. 

For Moe, honesty, integrity, and fostering long-term relationships with clients are key. “Long-term and deep connections are invaluable. It has to almost feel like reconnecting with an old friend.” Aligning these important values with the company’s approach is vital for him. “Clear values are pivotal to make your client’s story one about success. We promise what we can deliver. That’s our integrity shining through.”

“Clear values are pivotal to make your client’s story one about success. We promise what we can deliver. That’s our integrity shining through.”

If Moe could summon two personalities for an interesting brainstorming session, he’d choose actor and former Governor Arnold Schwarzenegger and actor-comedian Dave Chappelle. Why? “Because they embody a profound dedication to their values over financial gains – a testament to staying true to yourself despite everything.”

Moe’s advice echoes his personal creed: hold fast to your principles, stay authentic, and success will find its way to you. At Crns Nordics, his journey revolves around following his heart, prioritizing the collective well-being, and cultivating inspiration within each business’ story from start to finish! 

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The freedom to expect more

We are passionate about and inspired by the unique Cronos model. Esma has seen firsthand how it can bring forward unique ideas and enterprises. We wants to deploy our broad and deep experience at tech companies to help entrepreneurs bring their ideas to reality.